"Experimental Perfume Club is here to help people deconstruct the world of fragrance and understand what scents they like and what they don't like. This helps when it comes time to make their own fragrance from a selection of perfumery raw materials. Everyone walks away with their own formula and a signature bottle of perfume that they name themselves. It's like a micro-perfumery, where we create individual micro-batches of perfumes while building a club of perfume "creators" aimed to everyone."

Read the interview here